After working for a year in Mumbai, I realized that ideas mattered more than execution. I could get away with half-hearted work if the concept was interesting enough. What annoyed me, though, was that my employers thought I was a better Motion Graphics Artist than a Graphic Designer, when I was, quite honestly, the worst Motion Artist I’d ever seen.

So, I quit. And I started an Instagram account: The Mugen Project (@mugen_jutsu). Mugen means “infinite” in Japanese.

It began as an experiment, to see if I could ideate and execute a post within 24 hours. The goal: one post a day. The streak ended at #276, but the dream is to keep it going. A never-ending, always-learning, infinite project.